Oregon Manufacturing Company Gets a Clean Start

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Company Overview

LOCATION: Oregon

INDUSTRY:  Manufacturing equipment

WEB ADDRESS:  www.bbftechnologies.com

Situation Overview

BBF Custom had a successful history as a semiconductor equipment supplier but during the recession was having a difficult time standing out from its competitors. Their corporate identity was too generic and their homegrown website was dated and did not represent the quality of their work.

Results

In partnership with bbg Marketing of Portland, Oregon, we created a new corporate identity, logo and visually-interesting website which revitalized BBF Technologies’ brand and filled their pipeline with qualified leads. We continue to work on online marketing with the company via a Google Adwords pay-per-click campaign which is diversifying BBF’s customer base from purely semiconductor to labs and manufacturing companies.

Quarterly e-mail blasts keep their existing customer base aware of new offerings and promotions.